Training
at the sharp end is practical, on the job training where the
field sales coach makes
calls on customers and potential customers shoulder to shoulder
with your sales people in their sales area.
Field
training with the field sales coach has
the advantage of building on the strengths of your staff and accurately
pin pointing areas needing further development.
Field
training
with the field sales coach can be compared
with training in the battlefield under live fire.
Field
training with the field sales coach enables:
- Training
to take place in live situations
-
Pin pointing actual training needs
- Improved
trainee confidence
-
Sales ability is improved while training
-
Trainee is motivated for future success
-
Staff operate more efficiently
-
New areas introduced for more efficient selling
-
Your management time used for other work
-
Rapid results
The
end product of field training with the field sales coach is a motivated sales
person who reaches their true potential and enjoys selling. The benefits
to the employer are obvious and can include increased sales, increased
profits and a reduction in training costs.
This
type of training is suitable for all external sales people. The field sales coach will work successfully in the field with anyone who comes face
to face with customers or potential customers to ensure your staff never
miss a sales opportunity.
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